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The person in the purchase: narcissistic consumers prefer products that positively distinguish them
Journal of Personality and Social Psychology (2013) -
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pubmed: 23773040 doi: 10.1037/a0032703 issn: 1939-1315 issn: 0022-3514
Seung Yun Lee, Aiden P. Gregg, Seong Hoon Park
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American Psychological Association (APA)
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