Improving social norms interventions: Rank-framing increases excessive alcohol drinkers' information-seeking
Health Psychology (2015) - Comment
pubmed: 26192384  doi: 10.1037/hea0000237  issn: 1930-7810  issn: 0278-6133 

Michael J. Taylor, Ivo Vlaev, John Maltby, Gordon D. A. Brown, Alex M. Wood