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Prerna Manik, Kuldeep Chaudhary, Yogender Singh, P. C. Jha
Search publications for: doi:10.1007/978-81-322-1041-2_30 1 result
Optimal Promotional Effort Control Policy for Segment Specific New Product Growth
Prerna Manik, Kuldeep Chaudhary, Yogender Singh, P. C. Jha